Our Mission

Our mission at Beauty & the Brow is to bring beauty to the whole community. From the products we use during services to our Donations for Discounts program, we strive to make a positive impact on our clients and community all through our passion for beauty.  With Donations for Discounts, we encourage clients to bring in an item for a local animal shelter in order to receive a discount on their service. Our goal is for you to leave not only feeling beautiful on the outside, but on the inside as well!  We are also proud partners with FarmHouse Fresh—a skincare line that uses certified organic or up to 100% naturally derived ingredients in all of their products. Not only does this US based brand aim for zero waste in the growing and harvesting of the ingredients for their products, they also use a portion of their profits from all purchases to fund, rescue, and rehabilitate abused animals.  Through our mission, we hope that you can relax and enjoy your service even more knowing that while you are doing something good for yourself, you are also doing something good for your community!

For more information on FarmHouse Fresh and to see why we chose to partner with this brand, we encourage you to visit their website and learn more about them. Farmhouse Fresh Goods: About the Farm

Stop by the studio any time to shop all of the Farmhouse Fresh products that we carry! Use testers, pick up samples to try out, & smell the amazing candles in person! If you are unable to shop in-person, please use this link to place an online order: Purchase FHF Online

Also, be sure to use the “Track your Batch” feature to see who you have helped to save with your product purchase! Track Your Batch

Donations for Discounts

Supporting Local Orlando Animal Shelters

Bring in any of the following items for a donation to one of the local humane societies that we rotate between and receive $5 off of your service! Follow us on social media for progress updates on filling our donation box, lists of acceptable items, and for more information on this month’s local shelter

* Donations for Discounts does NOT apply to any waxing services, lash extension services, brow tints, or “Skip the Line” appointments. Thank you! *

These are the most needed items:

• dog and cat food

• toys

• beds

• blankets

• towels 

• collars and leashes

Meet Alexa

I am a licensed aesthetician specializing in medi-facials, microblading, lashes, and makeup. After working in the film industry as a Makeup Artist and Special FX Technician on projects such as NCIS New Orleans and Claws, I am thrilled to have been able to make the transition to my very own studio location and bring my vision for Beauty and the Brow to life. Over the years I have worked with clients that include Netflix stars, Emmy nominees, teenagers just learning about makeup, and brides on their big day. No matter what look you want to achieve, I will make sure that your vision comes to life. I am extremely passionate about all things beauty! Whether you have always wanted fuller brows, you love having dramatic lashes, or you want a full glam makeup look for your next night out, I would love to work with you to make it happen!


  • Honestly I was super nervous about getting my eyebrows done, I didn't know what to expect. Alexa made me feel at ease before and during the process, I love my eyebrows and feel like I have more of a glow. She is extremely professional but also humble and has a great personality. If you see this, Alexa, thank you for my eyebrows and I'll see you next time!

    thumb Jessica Guzman
    October 18, 2019

    I have attached a before &after photo of the amazing work done by Alexa. She is so sweet and personable. She pays attention to details and actually measures to make sure your eyebrows are the best they can be for you. Highly recommend. Will definitely be coming back for all my eyebrow needs ♡♡♡ Thanks Alexa for making my eyebrows fabulous and making me the beauty with the brows.

    thumb Anna Christine
    August 14, 2019

    So happy I found Alexa! She is very talented at what she does, and I definitely recommend her for brows/lash services 😊 mine came out perfectly!

    thumb emily naroth
    August 2, 2020
  • Got a facial here, it was amazing!!! Professional, clean, and relaxing! Will definitely go again!

    thumb Infinity
    July 29, 2020

    I had my eyebrows done this week I love the my new look. Alexa is the best very professional and pleasant personality I definitely recommend her Thank you

    thumb bravo bravo
    October 18, 2019

    Alexa is the absolute best when it comes to beauty services - I just had my brows microbladed by her and she did a FANTASTIC job to say the least. Very professional, she makes sure you’re absolutely satisfied with the job, makes the process so painless and easy, and overall is an absolute gem. The shop is very clean! SO CUTE and aesthetic! I will be coming back to her when I need beauty services done! Thank you again!!!!! 🙂

    thumb Edna Harlac
    December 2, 2019
  • Such a great experience! Not only does Alexa do such a good job at brow lamination and lash lift but she has a great personality so that makes your experience 10x better! I’m in love with my brows and lashes! It really does take out so much time of my morning routine! 10 out of 10 will recommend!!

    thumb nicolle castro
    December 7, 2019

    I wanted sexy eye brows and I am very happy as I am leaving Beauty and the brow with exactly what I wanted.... BEAUTIFUL SEXY BROWS! I RECOMMEND HER TO EVERYONE!

    thumb Lizy & My Prince Music
    December 30, 2019

    Wow! I just arrived home, after having my first ( ever ) microblading appointment with Alexa. I was sooo nervous beforehand, and I probably shouldn't have gone down the rabbit hole of reviews/ and or info that is available to read on the internet. It misguided me greatly and also made me stall on previously having it done. I was extremely worried about the potential pain involved, yet Alexa was so calming and explained the process so well. The office is well organized and Alexa has all of her certification. You can definitely tell she knows her stuff! After the numbing cream took effect, I could barely feel a thing. ( I also believe this has a lot to do with Alexa's skill .) I cannot recommend her enough. If you are wimp ( aka sensitive like me.. lol) you'll soon realize that there is absolutely NOTHING to worry about. Pain level was 2 out of 10 at best. I hope this helps someone else move forward with their decision, which will allow them to take their brow game to the next level 🙂

    thumb Angel Morgan
    October 3, 2019
  • I love my eyebrows! They just look so natural. And I just went on vacation for a week, and it was so nice not having to worry about doing my brows the whole time! I definitely recommend having your brows done and Alexa is the best!!!

    thumb Barb Owens
    August 18, 2019

    I got a facial done by Alexa and she did an amazing job! I fell in love with the products she used on me and ended up wanting to buy them. I had irritation on my face and her facial was able to calm my skin and hydrate it at the same time! The location is very unique and private. Her studio was clean, comfortable, and very cozy.

    thumb Stephanie Clark
    August 12, 2020

    Had a facial today and I just want to say how amazing it was!!! Alexa was so nice and answered any question I had about the process. 6 hours later and my skin is feeling super smooth and rejuvenated! I would definitely recommend the hydra boost facial for anyone who is looking to improve their skin care!

    thumb Brianna Barrett
    July 26, 2020

Licenses and Certifications